Copyright (c) 2013 Lazarin Nikoltchev
There are a lot of buzzwords floating around these days. Terms such as “pay-per-click”, “affiliate marketing”, “keywords”, and “Adsense” are everywhere. To the casual web surfer, these words are just geek-speak. To the serious internet entrepreneur, familiarity with these words (and others), as well as the utilization of them, can mean the difference between success and failure.
In retail marketing, the term “traffic” isn’t new – it means the volume of customer and potential customers who visit a particular site. In the days before the internet, it meant physical foot traffic within a vendor’s place of business. In today’s world of internet marketing, it means the number of visits to a web site. And the truth is as basic as basic math. To make money on a site, you absolutely must generate traffic. There is no way around it.
How Do I Generate Traffic To My Web Site?
How to Increase Web Site Traffic — powered by ehow
There are a number of ways to drive traffic to your site. Many site owners rely on creativity to strategically place keywords within their sites in order to be “seen” by search engine meta crawlers when a search is executed. Many site owners periodically check Google for “hot” search terms, and change the keywords on their sites accordingly.
The problem with this is that search engine “bots” are becoming increasingly sophisticated in recognizing, and avoiding, web sites in which keywords have been obviously manipulated in an effort to gain priority in search engine results. Such practices as “keyword stuffing”, once a very popular means of driving traffic in the desired direction, can now result in a site being ignored completely in a search.
One of the best methods of assuring search engine visibility is to purchase search engine results. Anyone who has ever used a search engine has seen these paid ad results, and they are usually very persuasive. While some site managers may balk at the idea of paying money for search engine results, consider that successful companies typically stuff their advertising budgets generously.
Consider Hiring an Expert
Given the volume of traffic currently on the web, internet entrepreneurs must keep current with trends, the changing climate of e-commerce, and maintenance tricks to stay ahead of the competition.
One of the best ways to keep pace with the ever-changing trends and opportunities is to take advantage of the knowledge and expertise of someone who has successfully managed to master the web and the opportunities for profits that reside there, such as the creator of All Under One Roof System, Stone Evans.
A reputable internet marketing consultant like him, for instance, will offer clients a trial period to determine if his service provides the results needed. Those who are serious about making money online will take advantage of his free trainin/coaching and webinars. They won’t have to pay for their websites. He will build those websites for them, at no cost.
Make Use of Affiliate Marketing
Affiliate marketing is one of the easiest and most passive ways to earn money online. It involves establishing an “affiliate relationship” with a vendor in which the vendor allows the web site owner to place a specially-coded link onto his/her web site. The link can have various forms, such as a banner ad, a picture, or even specially coded text. If a customer clicks the link while visiting the web site, the customer is redirected to the affiliate’s web site. If the customer takes the next step and spends money with the affiliate, the web site owner receives a portion of the sale as a commission. It is one of the easiest ways to earn money online.
Summing It Up
Regardless of the direction the economy takes, the internet is here to stay. It only makes good sense to tap into this seemingly endless resource for earning money as well as financial freedom.
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