Posts Tagged PR

PageRank – the Art of Blogging

A higher PageRank is a tool desired by any webmaster and that arouses heated discussion. It is known as only Google`s employees knows the exact algorithm for PR and SERP classification for a website or blog. All the knowledge of the SEO experts id based on many tests in a long time period, their experience accumulated and a permanently monitoring in all the updates and changes of the big search engines. It is a part of the Art of Blogging.

The description of PageRank by Google:

“PageRank relies on the uniquely democratic nature of the web by using its vast link structure as an indicator of an individual page’s value. In essence, Google interprets a link from page A to page B as a vote, by page A, for page B. But, Google looks at more than the sheer volume of votes, or links a page receives; it also analyzes the page that casts the vote. Votes cast by pages that are themselves “important” weigh more heavily and help to make other pages “important”.”

In Wikipedia you`ll find the definition of PageRank:

„PageRank is a link analysis algorithm, named after Larry Page,[1] used by the Google Internet search engine that assigns a numerical weighting to each element of a hyperlinked set of documents, such as the World Wide Web, with the purpose of “measuring” its relative importance within the set. The algorithm may be applied to any collection of entities with reciprocal quotations and references. The numerical weight that it assigns to any given element E is also called the PageRank of E and denoted by PR(E).”

Matt Cutts, the chief of the web spam team at Google stress its importance in his blog:

„Disclaimer: Even when I joined the company in 2000, Google was doing more sophisticated link computation than you would observe from the classic PageRank papers. If you believe that Google stopped innovating in link analysis, that’s a flawed assumption. Although we still refer to it as PageRank, Google’s ability to compute reputation based on links has advanced considerably over the years. I’ll do the rest of my blog post in the framework of “classic PageRank” but bear in mind that it’s not a perfect analogy.”

In BlogCatalog it is started an interesting topic about PageRank with a lot of contradictory comments about PR count or as it don`t matter.

The most of time I like to help others, to build something; I avoid to spend my time and energy in contradictory discussions that will not lead anywhere.

Google will never explain his entire algorithm of calculation, to avoid as the webmasters to start to manipulate the results of searches. So from their explanations, how much we can understand?

“PageRank Technology: PageRank reflects our view of the importance of web pages by considering more than 500 million variables and 2 billion terms. Pages that we believe are important pages receive a higher PageRank and are more likely to appear at the top of the search results.”

http://www.google.com/corporate/tech.html

After a long time of testing and by comparing with other SEO specialists opinions, a higher PR is an element which help in SERP. „I has PR0 and my site is in top, so PR don`t matter” you`ll want to say. Well, lets explain:

Firstly – a website with PR0 or low Page Rank will oscillate frequently in a SERP, the most of cases will decrease in positions in short time, or even will dissapear in some circumstances.

The second – not only PR will ranking high a website in search results…. the main is the SEO work well done; in a particular case: the number of the anchor texts used for a specified (top) keyword, and how much relevant are those websites where you inserted these anchor texts for that specified (top) keyword. Maybe more easy to understood, I found this explanation in „The Anatomy of…”: „PageRank is an excellent way to prioritize the results of web keyword searches.”.

Google ask nothing more than quality content and a fair work. Try to avoid using aggresive SEO techniques, automatic software to create content or backlinks, or any other exaggeration of any kind. The content is the king, but don`t forget about to apply the correct SEO rules, which is the queen – or better said, learn to use the Art of Blogging.

It is a lack of knowledge to afirm as „PR don`t count” or as „PR don`t matter at all in SERP”. As longer as Google keep the PageRank as a measuring tool for the quality of a website or blog, the work to bring a worth content and to use proper SEO will help your site to increase his PageRank that will assure a constantly position in search results and even an increasing in ranking.

The big Google use advanced techniques to show the relevant results in searches; often you`ll see a change in the position of the new, or with low PR websites, in the same day. By learning the Art of Blogging, as much you`ll understand deeply how the search engines works and you`ll use all your knowledge as best, you`ll can`t avoid using all the resources for increasing the PageRank of your site.

In this blog you`ll find a lot of free informations about important things in any marketing niche in online business: how to obtain quality backlinks for your website or blog for increasing PageRank and a large area exposure in the search engines, with the help of a professional article submitter software as example. Or for beginners, by reading the first 8-10 articles from the main page they could understand more deeply about SEO, search engine, website promotion, methods of one way quality backlinks building, how to increase PageRank and rank higher in any search engine, useful things for start learning the Art of Blogging, to help you to succes in any niche in internet marketing.

Tags: Blogging, Internet Marketing, one way backlinks, online business, PageRank, PR, Search Engines, seo, SERP, the Art of Blogging

Keywords – Learn the Art of Blogging

Each serious blogger or webmaster have to learn about search engines, keywords, SEO, PR, backlinks, traffic, promotion and a lot of other sources useful for developing his “baby”. In many places you will see various offers about “secrets”, “top weapon”, “Google or AdWords domination”, “find the right keywords” …for a price, and many times you will not find there what you expect would be… Blogging is an Art

I think by sharing a free information with the results obtained, that can be verified anytime can be useful for everyone, not a reason of discontent. In a TE program very appreciated, a real marketplace, a place of connection with marketers from all the woorld, that is show in the Free Traffic page, we have often discussions about different niche in online business. In a day we talked about the results obtained in search engines and about choosing the right keyword.

Of course, first lets start to share the two free, but very useful sources for keywords:

- the Google`s known keyword tool https://adwords.google.com/select/KeywordToolExternal
- the tool of Wordtracker http://freekeywords.wordtracker.com/

To use as example a smart choice of a keywords combination:

“Wordpress business blog”

For any pro webmaster, blogger or website owner with a real interest in the results obtained from the search engines – known as having the better conversion rate – is useful a fast way to see the performances of a web page. Quirk Search Status is a free plugin for Firefox which show instantly a lot of information about a web page, but here I just mention 3 of these: Google PR, Alexa Ranking, do- or nofollow link in that web page. Learn the Art of Blogging!

By analyzing the keyword chosen, we can see for today in Google search results page 588.000.000 results for that combination. It seems to be a hard competition…. Well, by searching in the first Google tool, we will see …just 210 searches in a month for that combination… and in Wordtracker: „No results found for ‘Wordpress business blog’. Please try an alternative.”. So, as keyword this combination will have too low results….

But, why this blog appear there? Quote from a blog in my profile of that Traffic Exchange:

„The same for my usual username – „doruman” and other 70-80 keywords already in the first Google page, that I not share here, because it`s about my work, a strategy that I used and it`s not fair to share all that I know, all my work from months, even years for free…

A simple answer: install that plugin and look at the PR of this search results page of Google… Yes, you see correct… these SERP`s have PR 7, my website are there dofollow backlink, so Google send me some beautiful gifts for my SEO work, few dozens of SERP`s with PR 7 or close at that!!!

Wordpress Blog Page Rank 7 in Google search results

BlogCatalog I made the next comment:


- Much more than to optimize the content in your website or blog, you can`t obtain more. Just apply the rules of a quality content made for readers and thought for search engines with the correct SEO rules, without stuffing keyword, without excesive elements, without nor an exaggeration – just basic SEO rules of common sense.

- The quality (not the quantity) of the one way links increase the Page Rank. Which means as example, the results obtained from backlinks in 2 websites with Page Rank 7 could be equal with 7 backlinks from websites with Page Rank 4 – this is the most known solution to index a new website or blog in just one day – and so on…

The thing about many webmasters and blogger don`t know – and for what many of they are wonder why their Page Rank decrease, or worst, their web site or blog was put in sandbox by the search engines, without nothing changes in their web sites – is… monitoring the link partners.

………………………………………………………………..

Wordpress Business SEO Blog on the Page Rank 7 in Google Search Results

What cotrol do you have on your outbound links? Do you know when a website or blog, where you send a link, have had a mistake, used a black technique for SEO, or other of this kind and his web site was excluded from the search engine index? Just think a bit if I`m right…”

I like to promote the best programs that I know, that have proven results, tested in time. For many years, this Keyword Software have had different versions, the first was in 2005 when it completely revolutionized the way in which internet marketing works. A thing about many webmasters don`t know, the effect of decreasing a website or blog in the search results pages or worst, to completely dissapear from results, somewhere in sandbox for 6 months or more, without nothing changes on their sites… for this I wrote about the Art of Blogging… how many of you have the habit to monitorize your partners and the outbound links? The quality have his price, try this product with my affiliate link inserted there, to enjoy of the Juice Fruit from blogging. Use Firefox as browser with the recommanded plugin installed for better results.

In the right side in widget it can be seen an other useful tool for those who like using AdWords and want to spy their competitors. Yes, there is my affiliate link also, but is FREE, just use it and you will be amazed with the new world open under your eyes… Want more? Lets try to share then an other powerful program, who have as motto: „Try to use this keyword tool with extreme caution or risk making too much money too fast.” . In many places from this blog I shared for FREE a lot of useful details, helpful offers also – without opt-in required, secrets, tools, all these for FREE.

Also, few time ago I made another unique proposal: not only to promote a referral product for 50% of his value, that means close at $47 at each sale in your Paypal account, 30 days after closing transaction (the guarantie for product is 30 days) through a reputable company – it`s owner is Mike Filsaime, a known top marketer; more than that, for those who think to become affiliate, I`ll show you few easy and effective ways to promote your referral link in search engines – the most effective sources of conversion known, details of top level, close at a pro promotion methods; please read few details in the first article. One more time I repeat, take a bit of time and Learn the Art of Blogging in your own benefit!

Tags: affiliate, backlinks, blog, Blogging, Business, keyword, keyword software, keyword tool, keywords, one way links, online business, Page Rank, PR, pro, Referral Link, Search Engines, seo, website, Wordpress Blog

What we can know about SEO, SEM, Google Page Rank, Alexa ranking and Free Traffic sources

At 3 months and half after the start of this blog I received the proof as all that I done was right. In New Web Site on Google Index… I inserted the first results with screen-shots as proof from the big search engines. But many people thought as it could be just a theory. Today morning I saw in Google PR 4, then in Alexa classification the place 290.000. At this time this blog is hosted free, I used only free methods and free traffic sources. Also from the main page are missing some things, exceeds the number of outbund links and there are more than 3 banners on page. That means in reality that Google Page Rank could be higher.

 What we can know about SEO, SEM,  Google Page Rank,  Alexa ranking and Free Traffic sources

But what things help to have a PR 4? The first important step is to apply a correct SEO technique. In SEO tips of common sense… I stressed the main points that might to be followed, the main fact as a web page would be optimized for search engines, not stuffed by keywords or other worst things. A web page can`t create alone a higher PR, that page would be just a webpage build SEO friendly. We can`t do more here, more means exaggeration. But in outside we can do more: quality backlinks building. But what is the difference between SEO and SEM?

SEO in the main use free sources to dealing with natural results in different search engines. It`s a continously work to obtain high ranking in search engine result page – SERP – for selected keywords or group of words – key phrases. It`s based on tests in time, analysis, a constant process to build a brand, to obtain quality one way backlinks, targeted traffic to the desired website.

SEM is more larger than SEO, who consists more in paid methods: paid listings, paid inclusions or other form of Internet Marketing who use search engines some like an advertising tool. In the first case SERP is build by search engines based on his quality search result algorhytm and selected keywords, usually the best results are obtained in time after a constant work, while with SEM we can set that paid SERP for fast and better results from search engines.

A high importance for increasing Google Page Rank would have one way quality backlinks building, where essential methods, techniques and places will be used. In that article you`ll find an unique information about even many webmasters don`t know and is the real reason for suddenly decreasing of a website in classification or even worst – dissapearing from results – without nothing changed on that website.

In any place you`ll find as a leitmotif „for increasing in Alexa ranking you have to use Alexa toolbar in your browser and the widget in your website…”. Alexa widget in your website might work well, each time when your site has a visit, will send to Alexa that thing. But I not use its. A mistake from my part? The results show as I`m done well. My little trick was quirk search status a Firefox plugin which show a lot of things and seems to send to Alexa the same informations as the original widget. And very important – an easy way to see if a link has „dofollow” or „nofollow” relation. And it`s free!

 What we can know about SEO, SEM,  Google Page Rank,  Alexa ranking and Free Traffic sources

Quote: „For every site you visit using, SearchStatus lets you view its Google PageRank, Google Category, Alexa popularity ranking, Compete.com ranking, SEOmoz Linkscape mozRank, Alexa incoming links, Alexa related links and backward links from Google, Yahoo! and MSN. This combined search-related information means you can view not only the link importance of a site (according to Google and Linkscape), but also its traffic importance (according to Alexa and Compete), so providing a balanced view of site efficacy.”

The most desired traffic is the from search engines – organic traffic, well known for his higher rate of conversion. But it`s need of some time to develop that traffic source. In Free Traffic you can see some free but of a high quality traffic sources who can bring instantly a lot of daily traffic to your website.

When I started this blog I wroted something like „keep an eye on this place to see some great results in less time” and now I recommend the same: continue to keep an eye open here….

Tags: Alexa Ranking, blog, Free Traffic, Google Page Rank, higher PR, keywords, one way backlinks, PR, Search Engines, seo, SEO friendly, website

Is Your Corporation Showing Its Social Responsibility?

Of course you run your business in an ethical manner. But these days it’s no longer enough for a corporation to be quietly altruistic, whether from a genuine appreciation of success and a spirit of “giving back” to the community, (or for those all-important tax breaks.) More and more consumers are becoming environmentally aware and making marketplace choices based on that awareness. When faced with a choice, consumers are “going green,” and its important for your company to make its corporate social responsibility known.

Perhaps you’re wondering what corporate social responsibility is. It’s a business concept that began around the 1980’s, as the young idealists of the 60’s came of age and entered the business world with the notion that corporate citizenship was actually good for business. They created workplaces that provided benefits to employees, making those employees happier and more productive. More productivity meant more profit. But the idea went further, with educational programs and volunteerism which benefited the local community – or sometimes the world.

The idea remains alive and well today, as the green movement gains force, and even corporate giants strive to put their best environmental foot forward.Information is now within the reach of almost everyone, globally, and competition for consumers has never been tougher.

In all likelihood, your business is already engaged in practices that meet standards of corporate social responsibility. It makes good business sense to treat your clients ethically, and giving back to the community always puts your business in a good light. Every business can take this a step farther. The local coffee shop can give a percentage of its sales to coffee growers in countries without Fair Trade practices, the manufacturer can become more involved in environmental clean-up.

But in the end, it’s not enough to be socially involved and ethical. Take a page from the book of the biggest corporations and let your clients, would-be consumers and web-page readers know of your involvement in the ethical practices of corporate social responsibility in smart and easy to recognize ways.

But, finally, it’s not enough simply to institute green practices, community altruism or to offer ethics training to employees. You need to let the public know that your company is one who gives back to the global community. A good PR agency can help with all these things.

John Pilmer is a professional author who specializes in public relations coordinator and green PR.

Tags: advertising, Business, green, marketing, PR