Posts Tagged Viral Marketing

Strategies for Video Search Marketing – What is Video SEO?

Everyone knows that online video is the fastest growing online medium. As of Oct. 2008, not only is it popular, but on the major 5 search engines,video has now passed search as the most popular online activity, according to research released by comScore and covered by ReelSEO.

Online video, combined with search, is one of the most effective ways to drive internet users to your videos and market your products and services. However, being that online video marketing is such a new strategy, there are still many aspects of video marketing that are not well understood. For online marketers and video content producers, it is important to learn and practice techniques that increase the likelihood that internet users will discover their content via the major search engines. To do this, one must understand video search optimization, also known as video SEO.

In order to leverage the power of online video with search, one must first answer the question, “what is video SEO, or video search engine optimization?” Simply stated, it is the art and process of creating online video content in such a way that it is easily discovered and indexed by search engines. Doing this will help to drive maximum exposure to your video content. When we talk about video SEO, there are really 2 separate and distinct strategies for optimizing video online.

One strategy for video SEO is that which we call “Posted” video SEO. Essentially, this is when you optimize video content that is uploaded to video websites like Youtube and Yahoo. With “Posted” video SEO, the strategy is to generate as many views as possible for your videos. Uploading your video to these sites allows you to draw upon the massive audience of viewers that these sites already have. In addition, because these websites have a pre-existing authority and page rank with the search engines, this is an effective strategy to leverage these sites to obtain rankings within organic and universal search.

When optimizing your video for uploading (“posted” video SEO), it is very important that you choose your target keywords wisely and include these in your titles, descriptions, tags, comments, etc… There are also many services available on the web that allow you to upload your videos to multiple video sharing websites at once. Although there are a few tactics that can help, for the most part, a “posted” strategy does not assist well with driving traffic back to your own website.

If your goal is to generate traffic back to your website, then you may want optimize video content on your own website. The strategy of optimizing video content on your own website is commonly referred to as “hosted” video SEO, or website video SEO. Because universal search is growing across the major search engines, an opportunity exists for website owners to leverage video content to rank well within both video search engines as well as the major search engines like Google and Yahoo.

To optimize video on your website, it is essential to follow common best practices when it some to general search engine optimization tactics for websites. Additionally, because search engines have a difficult time interpreting video content, you want to include relevant on-page text with your video pages to help search engines understand what the video is about. While there are many tips and techniques for website video SEO, the following tips are essential to keep in mind:

1) Make sure that the page with your video on it includes a good amount of relevant on-page text to guide the search engines. Include your keywords in your meta tags, URL string, descriptions, etc…

2) Consider publishing a transcript or captions for your video.

3) Keep your videos in one main directory with one video per unique URL.

4) Create a video sitemap and offer an MRSS feed so that search engines can more easily find and index your video content.

5) Create inbound links to your video pages and encourage linking and sharing of your video content.

Whether you choose “posted” or “hosted” video SEO, ReelSEO is a great reference and resource for your to learn more tips and guidelines for video search engine optimization and marketing. ReelSEO is the only website available today that is completely focused on providing expert advice when it comes to video search engine optimization. If you want to learn more, ReelSEO is the most authoritative site in existence.

Take advantage of online video marketing and video SEO. Good luck to you and your efforts.

Before you dive further into online video, be sure to check out the internet video marketing experts at ReelSEO, the online video marketer’s guide. Learn more about video marketing, video SEO, video advertising, and general best practices for online video publishing and marketing.

Tags: Business, Internet Marketing, marketing, multimedia, search, search engine optimization, seo, video search, video seo, video sharing, Viral Marketing, web site, webmaster

How to Get Free One Way Backlinks Virally

How Do You Get Ranked High In Search Engines? What’s The Secret?

Links play a tremendously important role for the big search engines and their algorithms.

Google and its first algorithm started from these backlink calculations for giving specific positions to the sites in the search engine results. Google emerged from smart backlink calculation and the same the majority of other big search engines.

One way backlinks is one of the best and most effective ways to get high positions in search engines and milk these positions for targeted traffic. But getting quality one way links is a big job and it is need of a lot of time spent.

Free Traffic System – the referral link is inserted – is a new project that helps you to get top quality one way links for free, in fact unlimited number of one way links, because you build as many as you need. Moreover, Free Traffic System has integrated a brand new concept of viral marketing, rewarding its members with bonus one way links.

Before getting to the viral part of the project, it is important to explain where exactly you are getting these backlinks. The backlinks are built inside real blog posts, not in the footer or blogroll – in the very body of the real, unique blog post. This is the most safe way to build one way links, because you give real unique content to the visitors in the blog posts and search engines will always welcome it – search engines were created to help people in finding quality information in the Internet.

You get backlinks from relevant sites that belong to real people in different niches. Natural, safe and smart way to build backlinks for free. You submit one article to Free Traffic System and it converts into up to 60 top quality one way backlinks! And – unlike traditional article marketing – no one will delete your backlinks from the article (like they do when stealing your content from article directories).

The viral part of Free Traffic System is simple – they reward people for bringing others into this free project. As example, you are receiving a bonus backlink on every 3rd post that people whom you referred to Free Traffic System are making. This means you get bonus backlink on article No 1, 4, 7, 10, 13, 16, etc. of all free member who got into the system via the affiliate link.

From its successful experience Free Traffic System team believes that 1st page in major search engines for your niche keywords is the best way to get stable and targeted traffic. During the prelaunch period of 2 months since September 2008, Free Traffic System has helped dozens of people to get the 1st page in Google and other big Search Engines. These people – Free Traffic System “success test team” – are simple people with web sites in different niches: health, arts, business management, currency trading, loans, computer games, advertising, spiritual improvement, etc. The proofs are published on Free Traffic System official page.

One of the some serious disadvantages of article marketing:

- when others republish your article they can delete your backlinks from article

This is a real problem. After you have submitted your article to one of the major article directories – you lose control over this article. Today lots of people are using different automatic tools to “harvest” these directories for content and republish its articles on their sites.

The problem is that more and more people started to steal your content from article directories and automatically DELETE your backlinks from the resource box. OR they steal just a tiny portion of your content (1st paragraph of your article, for example) and give a backlink to the article directory. This is great for article directory, but not for you!

With Free Traffic System you are guaranteed that pages where your content is republished will remain with YOUR backlinks. Those blogs who break this rule and touch your links (modify them/make them invisible/delete them) will be deleted from the Free Traffic System and lose access to quality content for life

- duplicate content problems

You see, when one and the same article is republished Google quickly “understands” this is a duplicate content and “sees” that a big portion of your backlinks is built from duplicate content pages. This is not dangerous and Google will not punish you for doing that, but it is rumored that Google seriously lowers the SEO value of backlinks built from duplicate content pages.

As every article can be republished on up to 30 sites in Free Traffic System, this means that one article with your bonus link equals to 30 backlinks from Free Traffic System. 2 articles = 60 bonus backlinks, 3 articles = 90 bonus backlinks. And this is in addition to the unlimited backlinks that you can build inside Free Traffic System yourself.

And the final perk of the viral strategy. If you add at least one WordPress blog to Free Traffic System, they instantly increase the number of bonus backlinks by 7%.

So, in Free Traffic System you will get:

- free backlinks that you build yourself
- viral bonus backlinks for affiliating people into the project
- viral bonus backlinks for adding your blog(s) to Free Traffic System

With these two great components: Viral Media Distribution and Free Traffic System you can be sure as only the sky will be the limit for your business online.

Tags: Article Marketing, backlinks, blog, fast Google index, Free Traffic sources, Free Traffic System, how to, links, marketing, Search Engine Results, Search Engines, viral, Viral Marketing